While working at department W I got to work on a couple of projects for Walmart. Focusing on digital shopper experiences, as well as direct-to-consumer pieces, and even helped in the creation of visual guidelines.
Online Shopper Experiences
Mid-funnel TTD units across Weekly Trip in Walmart’s new SMLB platform and creative world.
VCB Messaging | Health Care / Medicare Open Enrollment
Audience: Insured Seniors (65+) who are unaware of Walmart’s health services – or even outright skeptical of them. Walmart is where they shop for groceries, not for their lifelong health.
What: Get Seniors 65+ who are unaware or skeptical of WMT Centers to Trust Walmart Health with their healthcare needs by showing WMT helps them prioritize their health and get the most out of their benefits.